Never miss a good lead.
Never lose one between your people.
Your ads send people to WhatsApp at 2am. TapQual answers straight away, asks a few tap-to-answer questions, scores them, and puts each one on the right person’s phone — with follow-ups, a pipeline and your Ordello orders in the same place.
- No card needed
- Live in about ten minutes
- Seats included, from ₹999
Speed is the whole game
Every service business running paid ads has this wound. Most of them call it “I’m bad at follow-up”.
more likely to qualify a lead when you reply within five minutes rather than thirty.
MIT / InsideSales lead-response study
is the average business response time — and 63% of enquiries never get a reply at all.
RevenueHero, across 1,000 companies
of customers buy from whoever answers them first.
2026 speed-to-lead benchmarks
From ad tap to “call this one first”
No app to install, no form to fill, no link for them to click. It happens inside the chat they already opened.
- 01
They tap your ad and land in WhatsApp
At 2am, from another timezone, while you are asleep. This is the moment every other tool wastes.
- 02
They get an answer in about three seconds
A greeting in your assistant’s name, then the first question with tappable answers. No form, no app, no link to click.
- 03
Three taps, about twenty seconds
Goal, timeline, budget — or whatever actually sorts your enquiries. You write the questions; they never type unless they want to.
- 04
They get scored and sorted
Hot leads get your closing message immediately — a booking link, a catalogue, “we will call you within the hour”. Cold ones get a polite close and something useful. You never see them.
- 05
The right person gets it
Hot goes to whoever is available and least busy, or a manager assigns, or staff pick from the queue. Their phone buzzes with the name, the score and the answers. Follow-ups remind them; nobody-replied escalates.
- 06
Your ads get smarter
Every qualified lead is reported back to Meta, so the delivery model stops buying you tyre-kickers and goes looking for more people like the ones who bought.
Sorted before you woke up. The two at the top are already with someone, and the one in the middle is waiting for a manager or the first person to pick it.
What the other tools don’t do
Most WhatsApp products are broadcast tools with a chatbot bolted on, priced for a call centre. Sending is the easy half.
It makes your ad spend work
Meta cannot see inside a WhatsApp conversation, so it optimises for people who START chats rather than people who buy. We tell it which leads turned out to be real, and it goes and finds more of them. Included on every paid plan, because it costs us nothing to serve.
It ranks your leads
Almost every tool on the market is a broadcast tool with a chatbot bolted on. None of them open to a list with the person you should call first at the top.
It knows what time it is where they are
Booking slots offered in their local time, and no cheerful "good morning" landing at their midnight. If a chunk of your leads are overseas this matters more than it sounds.
It handles the messy ones
Somebody types "do you have it in grey?" instead of tapping. It answers properly — from words you wrote, or from your Ordello catalogue with the live price and stock — then picks the questions back up where they left off.
It is a CRM your staff will actually open
Seats included. Leads assigned by hand, by pick or automatically by who is free. Follow-up reminders on WhatsApp, a pipeline board, notes with @mentions, and an escalation when a hot lead sits unanswered. Nothing to learn beyond the chat they already use.
It knows what they ordered
Connect Ordello and every order, shipment and return lands on the lead. A review request goes out after delivery. The assistant quotes your catalogue at 11pm without a price ever being wrong.
If your enquiries land in WhatsApp
A shop, a clinic, an agency, a coach — the questions change; the problem does not. Pick your trade and the set is already written.
“Do you have it in grey?” at 11pm, and three people who could answer it in the morning.
Ads that run at 2am, leads in three timezones, and no way to tell who is serious.
High-ticket treatments, and a front desk that is busy with the patients already in the chair.
The widest gap in any trade between a serious buyer and somebody browsing on the sofa.
Admissions season: a hundred enquiries in a week, every parent comparing five centres.
Bridal and package enquiries worth thousands, buried under “what time do you close?”.
Every enquiry looks the same until you have spent half an hour on a call finding out.
Two plans. No setup fee.
Start free for two weeks. No card, and nothing charges itself when the trial ends.
When leads type as often as they tap, and the team is bigger.
or $49/mo · 2,000 leads a month
See what’s includedThe things people ask first
Do I need a new phone number?
Will WhatsApp charge me on top of this?
Does it sound like a robot?
What happens if someone types instead of tapping?
Can I take over a conversation myself?
Can my staff use it too?
I run my shop on Ordello. Does this replace it?
What if I already use another WhatsApp tool?
Is my customers’ data safe?
What happens after the trial?
Talk to four people instead of twenty-six.
Close more of them. Start free — it takes about ten minutes to go live.